Top 5 Tips to a POWERFUL LinkedIn Profile Picture
The Wall Street Journal recently published a great article about the importance of your LinkedIn profile picture. Your profile picture is instrumental in forging your online brand and identity. According to LinkedIn research, profiles with a profile picture are seven times more likely to be viewed than profiles without a profile picture. This is huge! Since your profile picture directly affects your profile’s open rate, rather than uploading an outdated photo of yourself taken at a wedding, why not approach the selection of your profile...
read moreInvites Welcome Review
Invites Welcome is a service that for a fee, allows you to add your name to a directory list that is freely distributed to people interested in growing their LinkedIn network. Getting your name on the list means invitations GALORE! Galore? The site says “over 25,000 free and paid Members have access to the List.” I know what you are thinking, “But Donna, I don’t know those people on the list! I only add people I know and trust!” To you, Pollyanna, I say, “Read my blog post about the benefits of...
read moreLinkedIn with Style
I am so happy to announce another article written about my new book and LinkedIn profile optimization services! Kate Fratti is a local columnist and we met a few weeks ago to talk about Social Media and Social networking. It was such a joy talking to her and I am tickled that she decided to write an article! THANK YOU, KATE! I’ve reprinted the article below… please note that the pricing in the printed and online article is incorrect. I’ve fixed the pricing in the article below. Correct pricing can also be found on my...
read moreAdding Skills to your LinkedIn Profile
While I was doing my morning one on one LinkedIn Makeover session with a client, I noticed there was a change in the way LinkedIn presented the Skills section. LinkedIn used to provide the opportunity to list your proficiency level and years of experience along with the skill. This has changed and now you are limited to just the skill. It makes sense. Those fields added very little value to the profile because everyone listed themselves as “Experts” regardless of their years of experience or true proficiency level. Here’s...
read moreLinkedIn Makeover Review
I found a new review of my book, LinkedIn Makeover on Barnes & Noble! I didn’t know anything about LinkedIn when I actually started using it. I was confused with trying to understand it on my own. When I got Donna’s book and started reading it, Linked In started to make sense to me. Her book was so helpful with step by step intructions and examples to get an idea of how to write your profile. I really enjoyed this book and would definately recommended it to anyone trying to get a great profile on LinkedIn. It...
read moreAs featured on NBC
About Donna
My name is Donna Serdula and I am a LinkedIn Profile Writer, Social Media Advisor, Professional Speaker, and author of the book, LinkedIn Makeover: Professional Secrets to a POWERFUL LinkedIn Profile. Curious as to why I do this? Well, let me tell you...
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