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LinkedIn Makeover

Choose a Stellar Way to Stand Out

Your LinkedIn profile is key to your professional branding strategy. However, it doesn't matter who you are or what you do; it’s hard to write about yourself.


You are missing opportunities and networking potential each and every day that your LinkedIn profile remains a skeleton of what you offer. It's time to transform your underperforming LinkedIn profile into a POWERFUL career tool that spotlights your skills, experiences AND impresses your network of connections.


My team of Professional Branding Specialists and expert LinkedIn writers will work directly with you to create a unique professional profile that impresses your network, builds your brand, and helps you achieve your goals. We take the time to learn about you and your goals to create a strategic profile that performs effectively.

LinkedIn Makeover
ALL ACCESS
OPTION #1
  • Fill out our Branding Questionnaire OR send us your resume
    For the All Access service, you may choose to fill out our Branding Questionnaire OR if you would prefer, you can provide us with a resume/CV, bio, or any background documentation that gives insight into your professional past.
  • Upfront (60-min) Phone Consultation with a SENIOR Branding Specialist to learn all about you
    Once you send us your completed questionnaire, we will hand pick the best Senior Branding Specialist on our team based upon your industry, background, and needs. Senior Branding Specialists are more seasoned writers and are LinkedIn experts. They offer a high-level, professional experience from start to finish.
  • Optimized, unique, and high-level LinkedIn Profile written & uploaded for you. Designed to
    Your Senior Branding Specialist will create a unique and compelling profile that spotlights your background, experiences, and brands you as a high-level individual.
  • Tell your professional story
    IMPRESS your network
    POP to the top of search results
    Your complete and optimized profile consists of:
    Compelling Headline
    Background Graphic
    Engaging About section
    Up to 5 Optimized Experiences
    Additional Profile Sections (Up to 10 each)

    We organically optimize your profile with the right keywords to help get your profile found & seen by the right people so you can collide with the right type of opportunity.
  • Review, revision, & strategy session to perfect your LinkedIn profile and teach you to master LinkedIn (60-min session)
    During this session, your Senior Branding Specialist will review your profile with you and make any revisions necessary to make sure your objectives are achieved.

    Your Senior Branding Specialist will also provide you with the keys to understanding how to effectively utilize LinkedIn as a business tool based upon your LinkedIn goals.
  • 30 Days of LinkedIn Mentoring & Support
    Even more importantly, you get 30 days of email support and phone mentoring (up to three, 15 minute conversations) with your Senior Branding Specialist.
  • Group Mastermind Sessions with Donna Serdula
    You also get exclusive access to monthly Group Mastermind sessions with Donna Serdula. Meet other high-profile clients and enjoy discussions on LinkedIn, branding, reputation management, social media practices, job search tactics, etc...
  • RESULTS
    A profile that showcases your value, reveals your relevancy, conveys credibility, provokes confidence, & compels action.

    You also come away with the knowledge of how to effectively and efficiently use LinkedIn.
LinkedIn Makeover
INTERACTIVE
OPTION #2
  • Fill out our Branding Questionnaire AND send us your resume, if you have one
    We first learn about you from our Professional Branding Questionnaire and your resume (if available).
  • Upfront (30-min) Phone Consultation with a Branding Specialist to learn all about you
    Once you send us your completed questionnaire, we will hand pick the best Branding Specialist on our team based upon your industry, background, and needs. During this 30-minute session, your Branding Specialist will work with you to determine your unique professional story.
  • Optimized, unique, and high-level LinkedIn Profile written & uploaded for you. Designed to:
    Your Branding Specialist will create a unique and compelling profile that speaks to your target audience and creates a branding statement that will impress your network.
  • Tell your professional story
    IMPRESS your network
    POP to the top of search results
    Your complete and optimized profile consists of:
    Compelling Headline
    Background Graphic
    Your Professional Story Conveyed Via an Engaging Summary
    Up to 4 Optimized Experiences
    Additional Profile Sections (Up to 5 each)

    Your profile will be optimized with the right keywords to help get your profile found & seen by the right people. We optimize according to your specific LinkedIn goals.
  • Review & revision session to perfect your LinkedIn profile (30-min session)
    Once your LinkedIn profile is written, your Branding Specialist will reconnect with you to present your new, professionally written LinkedIn profile to you. Your Branding Specialist will review your profile with you, make any edits or revisions necessary to make sure that your objectives are achieved. (30-minute session)

    Please note, this service does not provide one on one training on LinkedIn.
  • RESULTS
    A profile that articulates your professional story, provokes confidence, & compels action
LinkedIn Makeover
eDELIVERY
OPTION #3
  • Fill out our Branding Questionnaire AND send us your resume.
    My team has worked on thousands of LinkedIn profiles so we know what questions to ask. We use our Professional Branding Questionnaire and your resume to gather the information we need to write a powerful & engaging LinkedIn profile.
  • Profile is written based upon the answers you submitted in our Branding Questionnaire and your resume
  • Powerful LinkedIn Profile written & uploaded for you. Designed to
    We create a unique profile for you that spotlights your skills & experiences and impresses your network. The profile is developed specifically with your goals in mind to ensure you stand out from the crowd.

    We can either upload your profile directly to LinkedIn for you OR we can provide it to you in a template.
  • Tell your professional story
    IMPRESS your network
    POP to the top of search results
    Your optimized profile will contain the following areas:
    Compelling Headline
    Background Graphic
    Your Professional Story Conveyed Via an Engaging Summary
    Up to 3 Optimized Experiences


    We organically optimize your profile and 3 experiences with the right keywords to help get your profile found & seen by the right people. We optimize according to your specific LinkedIn goals.
  • Please note, this is not a consultative service.
  • RESULTS
    A powerful profile that portrays you as a polished professional

Power Up Your Potential

Get more of the attention you deserve for your stellar achievements. Position yourself for greatness by highlighting your strengths with an outstanding new resume and powered-up LinkedIn profile. Get into higher career gear with expert coaching or an impressive bio. The choice –and investment—is yours. Choose from 3 options: Executive Branding, Professional Branding, or Resume/Profile.

EXECUTIVE
BRANDING SOLUTION
OPTION #1
  • RESUME
  • Fill out our Branding Questionnaire and send us your resume
  • Upfront Phone Consultation with a hand-picked Executive Resume Writer
    Once you complete the Branding Questionnaire, we will partner you with an expert resume writer best suited to your background, goals, and personality.

    During this meeting, the resume writer will work with you to hone your accomplishments and develop powerful messaging around your unique, executive brand.
  • Transformational Resume written for you
    Within 5 - 7 business days of the upfront meeting, you with receive the first draft of your resume. Our resume expert will work directly with you and provide up to 2 to 3 rounds of edits.
  • Targeted and Goal-oriented
    Accomplishments-driven
    AI & Human Eye Compatible: ATS parsable
    The final resume will further your executive brand and boost your earning potential. The resume will clearly define your objectives, identify your top achievements and showcase your career trajectory.
  • Cover Letter to get you noticed
    Your resume writer will also supply you with a flexible and impressive cover letter to use during your job search.
  • Thank You Letter to seal the deal
  • ADDITIONAL ITEM
  • Career Coaching or Bio, or skip our upfront branding questionnaire with a thorough interview instead
    Choose between 2, one hour career coaching sessions or a traditional bio. You can also choose to skip the questionnaire. Instead, we will interview you to get the required information to move forward.
  • LINKEDIN PROFILE
  • Upfront (60-min) Phone Consultation with a SENIOR Branding Specialist to learn all about you
    We handpick the best Senior Branding Specialist on our team based upon your industry, background, and needs.

    Senior Branding Specialists are more seasoned writers and are LinkedIn experts. They offer a high-level, professional experience from start to finish.
  • Optimized, unique, and high-level LinkedIn Profile written & uploaded for you. Designed to
    Your Senior Branding Specialist will create a unique and compelling profile that spotlights your background, experiences, and brands you as a high-level individual.
  • Tell your professional story
    IMPRESS your network
    POP to the top of search results
    Your complete and optimized profile consists of:
    Compelling Headline
    Background Graphic
    Engaging About section
    Up to 5 Optimized Experiences
    Additional Profile Sections (Up to 10 each)

    We organically optimize your profile with the right keywords to help get your profile found & seen by the right people so you can collide with the right type of opportunity.
  • Review, revision, & STRATEGY session to perfect your LinkedIn profile and help you master LinkedIn (60-min session)
    During this session, your Senior Branding Specialist will review your profile with you and make any revisions necessary to make sure your objectives are achieved.

    Your Senior Branding Specialist will also provide you with the keys to understanding how to effectively utilize LinkedIn as a business tool based upon your LinkedIn goals.
  • 30 Days of LinkedIn Mentoring & Support
    Even more importantly, you get 30 days of email support and phone mentoring (up to three, 15 minute conversations) with your Senior Branding Specialist.
  • Group Mastermind Sessions with Donna Serdula
    You also get exclusive access to monthly Group Mastermind sessions with Donna Serdula. Meet other high-profile clients and enjoy discussions on LinkedIn, branding, reputation management, social media practices, job search tactics, etc...
  • RESULTS
    Everything you need to conduct an empowered job search. A targeted, accomplishment-driven resume that quantifies your value. A profile that reveals your relevancy, conveys credibility, provokes confidence, & compels action.

    You also come away with the knowledge of how to effectively and efficiently use LinkedIn.
PROFESSIONAL
BRANDING SOLUTION
OPTION #2
  • RESUME
  • Fill out our Branding Questionnaire and send us your resume
  • Upfront Phone Consultation with a hand-picked Executive Resume Writer
    Once you complete the Branding Questionnaire, we will partner you with an expert resume writer best suited to your background, goals, and personality.

    During this meeting, the resume writer will work with you to hone your accomplishments and develop powerful messaging around your unique, executive brand.
  • Transformational Resume written for you
    Within 5 - 7 business days of the upfront meeting, you with receive the first draft of your resume. Our resume expert will work directly with you and provide up to 2 to 3 rounds of edits.
  • Targeted and Goal-oriented
    Accomplishments-driven
    AI & Human Eye Compatible: ATS parsable
    The final resume will further your professional brand and boost your earning potential. The resume will clearly define your objectives, identify your top achievements and showcase your career trajectory.
  • Cover Letter to get you noticed
    Your resume writer will also supply you with a flexible and impressive cover letter to use during your job search.
  • Thank You Letter to seal the deal
  • ADDITIONAL ITEM
  • Career Coaching or Bio
    Choose between 2, one hour career coaching sessions or a traditional one page bio.
  • LINKEDIN PROFILE
  • Upfront (30-min) Phone Consultation with a Branding Specialist to learn all about you
    Once you send us your completed questionnaire, we will handpick the best Branding Specialist on our team based upon your industry, background, and needs. During this 30-minute session, your Branding Specialist will work with you to determine your unique professional story.
  • Optimized, unique, and high-level LinkedIn Profile written & uploaded for you. Designed to:
    Your Branding Specialist will create a unique and compelling profile that speaks to your target audience and creates a branding statement that will impress your network.
  • Tell your professional story
    IMPRESS your network
    POP to the top of search results
    Your complete and optimized profile consists of:
    Compelling Headline
    Background Graphic
    Your Professional Story Conveyed Via an Engaging Summary
    Up to 4 Optimized Experiences
    Additional Profile Sections (Up to 5 each)

    Your profile will be optimized with the right keywords to help get your profile found & seen by the right people. We optimize according to your specific LinkedIn goals.
  • Review & revision session to perfect your LinkedIn profile (30-min session)
    Once your LinkedIn profile is written, your Branding Specialist will reconnect with you to present your new, professionally written LinkedIn profile to you. Your Branding Specialist will review your profile with you, make any edits or revisions necessary to make sure that your objectives are achieved. (30-minute session)

    Please note, this service does not provide one on one training on LinkedIn.
  • RESULTS
    High-level career branding for an empowered job search. You receive a prowerful resume and LinkedIn profile that articulates your professional story, provokes confidence, & compels action
RESUME
AND PROFILE
OPTION #3
  • RESUME
  • Fill out our Branding Questionnaire AND send us your resume.
  • Upfront Phone Consultation with a hand-picked expert Resume Writer
    Once you complete the Branding Questionnaire, we will partner you with an expert resume writer best suited to your background, goals, and personality.

    During this meeting, the resume writer will work with you to hone your accomplishments and develop powerful messaging around your unique, professional brand.
  • Transformational Resume written for you
    Within 5 - 7 business days of the upfront meeting, you with receive the first draft of your resume. Our resume expert will work directly with you and provide up to 2 to 3 rounds of edits.
  • Targeted and Goal-oriented
    Accomplishments-driven
    AI & Human Eye Compatible: ATS parsable
    The final resume will further your professional brand and boost your earning potential. The resume will clearly define your objectives, identify your top achievements and showcase your career trajectory.
  • Cover Letter to get you noticed
    Your resume writer will also supply you with a flexible and impressive cover letter to use during your job search.
  • LINKEDIN PROFILE
  • Profile is written based upon the answers you submitted in our Branding Questionnaire and your new resume
  • Optimized, unique, and high-level LinkedIn Profile written & uploaded for you. Designed to:
    Your Branding Specialist will create a unique and compelling profile that speaks to your target audience and creates a branding statement that will impress your network.
  • Tell your professional story
    IMPRESS your network
    POP to the top of search results
    Your complete and optimized profile consists of:
    Compelling Headline
    Background Graphic
    Your Professional Story Conveyed Via an Engaging Summary
    Up to 3 Optimized Experiences


    Your profile will be optimized with the right keywords to help get your profile found & seen by the right people. We optimize according to your specific LinkedIn goals.
  • Please note, the LinkedIn portion of this service is not consultative
  • RESULTS
    The foundational items to jumpstart your career branding. A powerful resume and LinkedIn profile that portray you as a polished professional.

Let LinkedIn Tell Your Brand Story

Bring your brand to life with a strong, impressive LinkedIn presence that truly delivers on forging powerful connections. Help prospects discover and connect with your company, making it easier for them to do business with you. Choose from 3 options:

eDELIVERY
Company Page
Developed via email
  • Fill out our Company Branding Questionnaire AND send us any company marketing literature, if you have it
    We first learn about you from our Branding Questionnaire
  • Your LinkedIn Company Page is written based upon the answers you submitted in our Company Branding Questionnaire
  • Powerful LinkedIn Company Page written & uploaded for you. Designed to
    We create a unique LinkedIn Company Page for you that spotlights your company's background and value. The Company Page is developed specifically with your company's goals in mind to ensure the page stands out from the crowd.

    We can either upload your page directly to LinkedIn for you OR we can provide it to you in a template.
  • SHOWCASE Your Company's Brand
    TELL Your Company's story, mission, & goals
    POP to the top of search results
    Your optimized LinkedIn Company Page will contain the following areas:
    Compelling Tagline
    Custom Button
    Background Graphic
    Engaging Description
    Specialties
    Hashtags
  • Please note, this is not a consultative service.
  • RESULTS
    A professionally-written Company Page, optimized and unique
ALL ACCESS
Company Page & Personal Profile
Entrepreneur Package
  • Fill out our Branding Questionnaire AND send us any company marketing literature, if you have it
    For the All Access service, you may choose to fill out our Branding Questionnaire OR if you would prefer, you can provide us with a resume/CV, bio, or any background documentation that gives insight into your professional past.
  • Upfront (60-min) Phone Consultation with a SENIOR Branding Specialist to learn all about you and your company
    Once you send us your completed questionnaire, we will hand pick the best Senior Branding Specialist on our team based upon your industry, background, and needs. Senior Branding Specialists are more seasoned writers and are LinkedIn experts. They offer a high-level, professional experience from start to finish.
  • Powerful LinkedIn Company Page written & uploaded for you. Designed to
    Your Senior Branding Specialist will create a unique and compelling profile that spotlights your background, experiences, and brands you as a high-level individual.
  • SHOWCASE Your Company's Brand
    TELL Your Company's story, mission, & goals
    POP to the top of search results
    Your complete and optimized profile consists of:
    Compelling Headline
    Background Graphic
    Engaging About section
    Up to 5 Optimized Experiences
    Additional Profile Sections (Up to 10 each)

    We organically optimize your profile with the right keywords to help get your profile found & seen by the right people so you can collide with the right type of opportunity.
  • Optimized, unique, and high-level LinkedIn Profile written & uploaded for you. Designed to
    Your Senior Branding Specialist will create a unique and compelling profile that spotlights your background, experiences, and brands you as a high-level individual.
  • Tell your professional story
    IMPRESS your network
    POP to the top of search results
    Your optimized LinkedIn Company Page will contain the following areas:
    Compelling Tagline
    Custom Button
    Background Graphic
    Engaging Description
    Specialties
    Hashtags
  • Review, revision, & strategy session to perfect your LinkedIn Profile & LinkedIn Company Page and teach you to master LinkedIn (60-min session)
    During this session, your Senior Branding Specialist will review your profile and Company page with you and make any revisions necessary to make sure your objectives are achieved.

    Your Senior Branding Specialist will also provide you with the keys to understanding how to effectively utilize LinkedIn as a business tool based upon your LinkedIn goals.
  • 30 Days of LinkedIn Mentoring & Support
    Even more importantly, you get 30 days of email support and phone mentoring (up to three, 15 minute conversations) with your Senior Branding Specialist.
  • Group Mastermind Sessions with Donna Serdula
    You also get exclusive access to monthly Group Mastermind sessions with Donna Serdula. Meet other high-profile clients and enjoy discussions on LinkedIn, branding, reputation management, social media practices, job search tactics, etc...
  • RESULTS
    A LinkedIn Profile and Company Page that showcase your value, reveals your relevancy, conveys credibility, provokes confidence, & compels action.

    You also come away with the knowledge of how to effectively and efficiently use LinkedIn.
ALL ACCESS
Company Page
Consultative
  • Fill out our Company Branding Questionnaire AND send us any company marketing literature, if you have it
    We first learn about you from our Branding Questionnaire
  • Upfront (30-min) Phone Consultation with a Branding Specialist to learn all about you
    Once you send us your completed questionnaire, we will hand pick the best Branding Specialist on our team based upon your industry, background, and needs. During this 30-minute session, your Branding Specialist will work with you to determine your unique professional story.
  • Powerful LinkedIn Company Page written & uploaded for you. Designed to
    Your Branding Specialist will create a unique and compelling LinkedIn Company Page that speaks to your target audience and creates a branding statement that will impress your network.
  • SHOWCASE Your Company's Brand
    TELL Your Company's story, mission, & goals
    POP to the top of search results
    Your optimized LinkedIn Company Page will contain the following areas:
    Compelling Tagline
    Custom Button
    Background Graphic
    Engaging Description
    Specialties
    Hashtags
  • Review & revision session to perfect your LinkedIn Company Page and teach you to master LinkedIn (60-min session)
    Once your LinkedIn profile is written, your Branding Specialist will reconnect with you to present your new, professionally written LinkedIn page to you. Your Branding Specialist will review your page with you, make any edits or revisions necessary to make sure that your company's objectives are achieved. (60-minute session)

    Please note, this service does not provide one on one training on LinkedIn.
  • 30 Days of LinkedIn Mentoring & Support
    Even more importantly, you get 30 days of email support and phone mentoring (up to three, 15 minute conversations) with your Senior Branding Specialist.
  • Group Mastermind Sessions with Donna Serdula
    You also get exclusive access to monthly Group Mastermind sessions with Donna Serdula. Meet other high-profile clients and enjoy discussions on LinkedIn, branding, reputation management, social media practices, job search tactics, etc...
  • RESULTS
    A consultative experience providing a professionally-written Company Page that is compelling, impressive, & invoking action

Turbo Charge Your Team’s Image

Build a more powerful online brand for your team or company—and reap the rewards of more business. Your team’s personal “fingerprint” can bring new opportunities to life by creating a positive first impression.

To learn more about our LinkedIn Corporate Branding Solutions, please schedule a call below!

LinkedIn Makeover Testimonials