Today I was optimizing a LinkedIn profile for a recruiter and I stumbled upon a NEW FIELD! The education section has a new field called, GRADE! Yes, LinkedIn now allows you to enter your grade for the school you attended. It’s actually a rather odd field. It says grade, not GPA. In my mind, there …
by Donna Serdula 
It always happens. You tell a person you will write them an awesome recommendation to post on their LinkedIn profile but instead you find yourself staring blankly at your computer screen at a total loss for words. What to do, what to do? Endorser to the rescue! This amazing little tool coughs up LinkedIn recommendations …
by Donna Serdula 
I hope everyone had a lovely, happy, warm Thanksgiving! This was a tough year for my family. We lost my father 7 months ago. Thanksgiving was always his holiday. Our yearly tradition was deep frying the turkey. My father orchestrated the annual venture and he had it down to a science. Neighbors would line up …
by Donna Serdula 
As a LinkedIn Profile Writer, my clients often provide me with their LinkedIn username and passwords so I can edit their LinkedIn profile. Having written hundreds and hundreds of LinkedIn profiles, I have seen every kind of password imaginable and I’d have to say, the most popular password is tennis. Any password that could be …
by Donna Serdula 
It was two years ago I decided to offer my LinkedIn profile writing services to the world! I was writing LinkedIn profiles prior to the debut of this Website but I only offered these services to my clients in my local area.I remember sitting down with a little tablet and writing down potential domain names. …
by Donna Serdula 
The Wall Street Journal recently published a great article about the importance of your LinkedIn profile picture. Your profile picture is instrumental in forging your online brand and identity. According to LinkedIn research, profiles with a profile picture are seven times more likely to be viewed than profiles without a profile picture. This is huge! Since your profile picture directly affects your profile’s open rate, rather than uploading an outdated photo of yourself taken at a wedding, why not approach the selection of your profile photo strategically?
Link to WSJ article, The Art of Online Portraiture by CHERYL LU-LIEN TAN
Here are some tips I culled from the article along with my own reaction and recommendations:
by Donna Serdula 
Question: I deleted my LinkedIn account. Will my name disappear in the Who’s Viewed Your Profile screen of LinkedIn?
Question: I have dropped to ‘Anonymous’ after I viewed some profiles- now I have deleted the account- will they still be able to tell? Help!!
Question: I viewed a bunch of LinkedIn profiles only to find they can see that I was stalking them! I deleted my LinkedIn account. Will my name still show up in their Who’s Viewed My Profile list?
Answer: I’ve received this question a number of times. Clearly it’s a universal issue. I wasn’t sure of the answer so I created a new LinkedIn account to see how it works.
by Donna Serdula This morning I filmed a “video” business card! I love having video on my LinkedIn profile and am always looking to put new videos out there for people to see. Keep your eyes peeled, I will soon have step by step directions on how to embed video on YOUR LinkedIn profile! Here’s the video, I’d …
by Donna Serdula 
Invites Welcome is a service that for a fee, allows you to add your name to a directory list that is freely distributed to people interested in growing their LinkedIn network. Getting your name on the list means invitations GALORE! Galore? The site says “over 25,000 free and paid Members have access to the List.”
by Donna Serdula 
Do you remember the movie, The Graduate? It starred a very young Dustin Hoffman. There is a famous quote from the movie you may remember:
I just want to say one word to you, Ben. Just one word. PLASTICS!
Well, dear readers, I have just one word to say to you, GROUPS!
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