Peter Sterlacci from Believe. Become. Be Your Brand. contacted me a few weeks ago and asked to interview me for his Personal Brand ‘Mechanic’ Interview series. I don’t think YES could have jumped out of my mouth any faster!
Peter is Japan’s first Reach-Certified Master Personal Branding Strategist AND he is the pioneer of personal branding in Japan. His company, BeYB, is introducing a leading global personal branding methodology to on-the-move careerists in Japan. In a country where fitting-in is the norm, Peter’s mission is to pioneer a ‘cultural shift’ by helping Japanese to stand out in a global environment. An avid cyclist, he combines cycling imagery with personal branding strategy to empower his clients to shift gears and sprint to career success.
LinkedIn & Personal Branding
The interview commenced last night at 8:30pm my time, 9:30am Peter’s time! Sitting there in my office, chatting before the interview started, I couldn’t help but marvel at technology. Never in a million years would I have thought that one day I’d be interviewed in my office in Bucks County, PA by a gentleman located in JAPAN.In this interview, Peter asks me why I ‘love’ LinkedIn, how I got started, and my top 3 tips for a more powerful LinkedIn profile. During the interview we talk about building your LinkedIn network, using keywords strategically and how to use symbols on your LinkedIn profile. I also provide a bunch of tips on how to make your LinkedIn profile more strategic.
The Personal Brand ‘Mechanic’ Interview
Watch this interview on Peter’s page
Peter interviews a Personal Branding Specialist every month. Visit his Website to sign up for his newsletter to receive news on his latest videos and personal branding with a spin rides!
Do you have any additional questions for me? Let me know in the comments!
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Thank YOU Donna! It was truly my pleasure to interview you!
Doing personal brand interviews is a technique that works. Thanks for posting, it gives wide information too.
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